St. Louis-based Parlor is a customer collaboration platform for software companies. Parlor Co-Founder & CEO, Keith Frankel, claims the Parlor platform transforms the way digital product teams proactively engage their customers in order to build better products. Parlor works by adding a ‘relationship layer’ to a company’s live software product, letting them engage users in highly specialized ways to refine their products, validate their efforts, and de-risk the cost of new feature development. Parlor turns a company’s users into collaborators & their product into a collaboration laboratory.